The PLANBEE project is pleased to share a new video, produced by the Interreg NEXT MED TESIM Project as part of its support to communication and capitalisation activities across the …
The PLANBEE project is pleased to share a new video, produced by the Interreg NEXT MED TESIM Project as part of its support to communication and capitalisation activities across the Programme.
The video provides an engaging introduction to PLANBEE, presenting the project’s vision, objectives and expected impact in an accessible and inspiring way. It illustrates how partners from across the Mediterranean are working together to strengthen the Bee Economy by supporting beekeepers, entrepreneurs and rural communities through innovation, sustainability and cross-border cooperation.
Through compelling visuals and a clear narrative, the video highlights PLANBEE’s integrated approach to rural development. It showcases the project’s efforts to equip both new and experienced beekeepers with modern technical and entrepreneurial skills, promote environmentally sustainable beekeeping practices, support women and young people in developing bee-related businesses, encourage product differentiation and branding, and expand apitourism as a driver of local economic growth.
The video also demonstrates how PLANBEE contributes to wider environmental and socio-economic objectives by protecting biodiversity, promoting pollinator-friendly practices, creating new business opportunities and strengthening cooperation between Mediterranean regions. It reflects the project’s commitment to building resilient local economies while preserving the natural ecosystems upon which beekeeping depends.
More than simply presenting project activities, the video aims to raise awareness of the vital role that bees play in our environment, food systems and rural livelihoods. It also highlights the added value of European territorial cooperation in addressing common challenges and developing innovative solutions that benefit local communities across the Mediterranean.
We invite everyone to watch the video and discover how PLANBEE is helping shape a more sustainable, innovative and inclusive future for the Mediterranean Bee Economy.
🎥 Watch the video here: https://www.youtube.com/watch?v=yZQToW7cdSM
Last Update
02/07/2026
Next Med